I know what you are saying, you have been in the net designing organization long enough to find out what functions and wont doesn’t, what would my personal customer understand? Well following approaching web page design in the same manner, I have unfortunately acquired no different choice but to give in to my best laid programs and comply with the would like of my personal customers.
Development of good websites usually means it has to be appealing to the eye, as well as being completely functioning with regards to Search Engine rewards, but ultimately it must display professionalism meant for the business symbolized.
Complying with W3C Standards (W3C Markup Affirmation Service) for both HTML and CSS validation is paramount to good design and style and development (but not required for good Google PR, I will discuss in later posts), so when making we prefer to use foundation HTML format and CSS text font like Tahoma 11pt, to create neat easy to read text and nice page image styles.
I will list some cases of exactly where letting proceed has ushare.redcross.org.ph benefits for each involved and how in some instances actually triggered little or no web traffic for the website.
Case Study 1 . Architectural Firm flash and font issues
Our consumer wanted the application of Flash elements to display several architecture pictures with a fine fade between images and changes to original CSS Typeface used Tahoma 11pt font and replace by Century Medieval 11pt, which is often used in all all their logos and architecture design and style work.
Since several would know sneaking in Flash files into your web-site results in W3C Validation undefined source failure, thus object rendering the site Broken Markup. After explaining this, the customer thought the need to possess a graphical thumb style picture far outweighed the importance of quality valid HTML Transitional Markup. To them the looks and notion of their webpage to their clients was much more advantageous than complying together with the W3C.
In addition , that they wanted the use of the Century Gothic font rather than Tahoma. By design 100 years Gothic incorporates a much larger font height than Tahoma so when used elevated the web page height bigger than when using Tahoma thus causing the site presenting with browse bars the moment view within 1024 x 768 resolution, where recently it fitted in the whole webpage perfectly.
In the end the customer accomplished the desired influences they dreamed of and eventually it is the client who usually knows ideal.
Case Study 2 . Package supplier turns into boxed in
Our consumer had started out a new organization supplying card boxes just for moving and packing. They wanted a basic site with heavy graphical image factors and minimum text relating to the home page.
Trying to explain to the customer the role of text based search engines effects and that having no legible text on the home page will limit their very own visibility, that they choose design and style over effects. Why you could ask would a company limit their possibilities of being available on search engines? Very well the question even now burns around too, but as mentioned previously the customer always knows finest and the decision was solely theirs to produce.
Their viewpoint was straightforward, their website was merely to be used as a research guide instead of the source more business, because their marketing strategies can be enough to garner regular business.
To this day I even now wonder how come they limited their marketability and in particular their website which is always online and may be searched at all times of the day.
So in summary the best laid plans of rats and males (well in cases like this web designers) can be a say waste of good management since what I contain stated every along that the customer at all times knows finest and ultimately they are the ones paying for your service hence sometimes it is best to put together your pistols and acknowledge defeat.