I know what you are saying, you’ve been in the web designing organization long enough to know what works and wont doesn’t, what would my own customer know? Well following approaching webdesign in the same manner, I’ve unfortunately got no other choice but to give in to my greatest laid ideas and adhere to the hopes of my customers.
Structure of good websites usually means that this has to be appealing to the eye, and also being fully functioning with respect to Search Engine rewards, but in the end it must display professionalism with regards to the business displayed.
Complying with W3C Standards (W3C Markup Affirmation Service) with regards to both HTML and CSS validation can be paramount to good style and coding (but not essential for good Yahoo PR, I will discuss in later posts), so when making we want to use base HTML formatting and CSS text font like Tahoma 11pt, to build neat readable text and nice site image layouts.
I will list some cases of where letting choose has digi.aksinteractive.com benefits for both parties involved and just how in some circumstances actually lead to little or no web traffic for the web site.
Case Study 1 . Architectural Organization flash and font concerns
Our consumer wanted the usage of Flash factors to display several architecture pictures with a attractive fade among images and changes to main CSS Typeface used Tahoma 11pt font and replace by Century Gothic 11pt, which is often used in all the logos and architecture design and style work.
Since several would know embedding Flash documents into your web-site results in W3C Validation undefined source inability, thus rendering the site Unacceptable Markup. Following explaining this, the customer was feeling the need to have a very good graphical thumb style photo far outweighed the importance of quality valid HTML Transitional Markup. To them the look and perception of their web page to their consumers was much more advantageous than complying while using the W3C.
In addition , they wanted the Century Gothic font rather than Tahoma. Simply by design 100 years Gothic possesses a much larger typeface height than Tahoma then when used improved the site height larger than when using Tahoma thus resulting in the site showing with scroll bars once view within 1024 a 768 image resolution, where recently it built in the whole page perfectly.
Ultimately the customer accomplished the desired impacts they wanted and ultimately it is the customer who always knows very best.
Case Study 2 . Pack supplier turns into boxed in
Our buyer had started out a new business supplying cardboard boxes meant for moving and packing. They will wanted a basic site with heavy graphical image factors and little if any text on the home page.
Explaining to the customer the role of text established search engines effects and that having no understandable text around the home page would limit their very own visibility, that they choose design over outcomes. Why you could ask might a company limit their likelihood of being found on search engines? Very well the question still burns around too, but since mentioned previous the customer always knows ideal and the decision was exclusively theirs to generate.
Their idea was basic, their website was merely to be applied as a personal reference guide and never the source of extra business, as their marketing strategies will be enough to garner consistent business.
Today I nonetheless wonder for what reason they limited their marketability and in particular the website which is often online and could be searched at all times of the day.
So in summary the best laid ideas of rats and men (well in this instance web designers) can be a say waste of good management for the reason that what I currently have stated most along that your customer always knows best and finally they are the kinds paying for your service so sometimes it could be best to put together your weapons and acknowledge defeat.